Human attention and research on the phenomenon of tourism, tourism phenomenon occurs is synchronized. After entering the civilization of human society, in order to meet people's spiritual and cultural needs of tourism had emerged as the main feature. As one of the social phenomenon of the external manifestations of the dam winter tourism groups, people describe it to travel in large numbers among the various records and works. China, for example, since after entering class society, leisure class has carried out extensive tourism activities on this basis, a "brigade 〃 and" tour 〃 two separate concepts. "Journey 〃 had emerged in China in ancient times, there are a variety of meanings, some finger businessman, some finger off the hall, and some refer to as the Tang Dynasty Brief Account travelers." Book of justice "release" Journey 〃 word cloud: "Travellers , were sent off, the Roam said, missing in this ranking and send the other party, Wei Zhiwei brigade. "Here trip, refers visitors residing in a foreign land, that is, we often say that today tourists. "You" that roam, exploring the meaning. Tourism activity is often used in ancient China. "Tour 〃 to summarize as" Shang Yu-mo by '|' indiscriminately tour at ease ";" Book of Gao Yao mo o by '|' but roaming is good ";" Book o Record of Learning "T it is also a gentleman to learn dam winter travel expenses, possession Yan, Xiu Yan, interest Yan, Yan Yu"; "Book of Songs": "Driving trips words to write U write) I worry"; "Chu o far Tour "r sad when forced Ecuador Come vulgar, willing to learn and excursion through. "" Records o Tai Shi Gong preface "Jie twenty and traveled south JAC 〃; Tang Dynasty poet Li Bai," Lushan Lu Shiyu sent away empty boat, "the poem reads:" I Chu madman, phoenix song laugh Confucius. Beryl handheld stick toward another Yellow Crane Tower. Five Sacred Mountains far to find cents to endure a lifetime good tour into the mountains. ...... ", Etc. These" tour 〃 all refer to specific tourism activities. Qing Duan "Annotation" Cloud: tour. "The idea was to travel again, frolic, custom made tour" Here the word "travel 〃 is meant to go out and tour, conducted by tourists tourism activities, must be a self-enjoyment to meet the spiritual needs for the main purpose of the activity. Here, we need to clarify the different meanings of movement, travel, tourism, these three concepts. On this issue, there is not few scholars have done very good work, this reference book into that. commonality of these three concepts is that people move in space, but migration after people leave and not come back to the original settlement, purpose of travel can be varied tourism and travel, although in form, is from the settlement to one or several tourist destinations in winter dam tour company, and then returned to live from tourism destination, but travel a different yes, tourism is clear and a single point on the purpose, mainly to meet the spiritual and cultural needs of human beings to enjoy nature. To produce such tourist activities, subject to the requirements of tourism is relatively high, it requires a certain degree of cultural tourists consciousness, there is a clear and beautify life and actively seek enjoyment of life consciousness dam in winter, and this sense of living only in the human material has surplus, after a certain level of cultural leisure class appear possible, only produced in a political power, economic advantage, there is this culture among the leading leisure class, fill the belly of a slave is not how it does not produce the tiles by music consciousness of life. As for China, it is in the spirit of culture Enjoy tourism activities for the purpose of appearing in slavery society Shang and Zhou dynasties, such as Confucius taught his students to "swim in Art" ("The Analects o described the"), "The Analects Annotations" this is interpreted as "those who travel, plaything appropriate emotion of that ", it shows the significance of cultural tourism activities to enjoy. appear to enjoy cultural activities for the purpose of exploring, it means generating tourism activities pure sense. Therefore, from this point of view, human society Initially tourism activity occurs in the body of the leisure class, it can be said is a historical necessity, winter travel expenses _ Happy dam off (certified) _ Winter dam provided by Guangzhou Guangzhou Culture Communication Co., Celestica. Celestica Guangzhou Culture Communication Co., Ltd. (www.moco11.cn) is Guangzhou, photography background, leaders, over the years, the company is implementing the scientific management, innovation and development, the principle of honesty and trustworthiness, and satisfy customer needs. In Happy customer leadership with the staff Warm welcome to all inquiries negotiations to create a better future for Happy customer.